Almost 30 years ago, I came home from school one day and Mom presented me with Matt Snell‘s autograph. She had been having lunch that day with my Uncle Mike, and he showed her this little momento of an earlier night out. It was written on the base of what looks like the bill or bar tab, not even the size of an index card. Uncle Mike had held Jets season tickets at Shea with my Dad for years, and he certainly recognized Snell’s almost perfectly square-jawed face from across the crowded bar. He asked that it be specifically dedicated to his nephew, so the inscription reads, “To Marty – Go Jets – Matt Snell.”
I have just moved into my first house since leaving for college 22 years ago. Since that time, I have lived in dorms, in a rooming house in England, in a commune in St. Louis, in five different apartments in Philadelphia, and now here, in the East Falls section of the city, in my own house. Matt Snell’s signature has always come with me wherever I have gone. I can’t describe it. It’s not something I show to people, and if I do, my little framed companion elicits no more than a slightly bemused, “I see,” or maybe a polite, “How about that.”
I think I have unpacked everything. Lots of things still lay around in the dining room, waiting to be put somewhere. But my little framed detached base of a bar tab has yet to show. It’s impossible that it should have gotten lost. I’ve always had it. I would not have thrown it away, and I know for a fact that my wife would not have either. It does not make sense. It does not make sense.
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Here is Matt Snell on the cover of a program for a Jets home game at Shea against the Chargers in October 1966, which both Dad and Uncle Mike must have attended. The Jets won 17-16, and the player featured on the program scored the Jets’ first touchdown. Here Matt Snell emerges like a Marvel Comics character from what looks like a large gun, the barrel of which is obviously a gutted out football. Talk about mixed metaphors. Snell himself looks utterly impassive about the destruction he is causing, even without his helmet. And though all around him exists in color, Matt Snell’s face is apparently black and white. The artist is renowned sports cartoonist, Murray Olderman.
Snell was by this time a fixture in the Jets backfield. It’s interesting that he was the focus of this particular program, which makes me think it was probably drawn a year or two earlier. By 1966, Joe Namath was already starting quarterback for the team and the franchise player and the League marquee, all in the one, making him more likely to play the part of Thor, the Hammer God. Two years earlier, Matt Snell was the first bonus baby of sorts for the Jets. Drafted in the fourth round by the New York Giants, Snell nevertheless was taken in the first round out of Ohio State by the Jets in the 1964 AFL draft. This might explain a particular aesthetic choice made by Olderman. While it would make more sense for players of AFL teams to be shown thrown around the background by this football/gun, take a closer look and see that at least one of the sprawling figures looks suspiciously like a member of the New York Giants, right down to the stripes along his leg and on the helmet.
Matt Snell had a couple of firsts. He is the first running back to have gained over 100 yards in a Super Bowl. Throughout Super Bowl III he is seen lowering his head and placing one crushing blow after another on the heads of Colts defenders. Specifically, he knocked cornerback Rick Volk out of the game but apparently sent him flowers the following day, which was certainly a nice gesture. Snell also emerged like a bullet out of a human-sized football/gun in his rookie year since he gained 948 yards, which is somewhat remarkable by rookie standards. In a 16-game season, he would have gained well over 1,000 yards, which, I realize, is becoming less and less of a big deal. Successful running games are such a key to so many teams’ success even now that many running backs are simply worn down to a nub. This was true of Matt Snell. He would never again approach his rookie yard mark.
He would spend most of 1967 on the bench injured, and knee problems would keep him from his earlier efficacy for the remainder of his career, though he did go All-Pro in 1969. His last two seasons in the early 70′s would simply be in a uniform. But when I was growing up, my mother constantly reminded me that Matt Snell was always expected to block effectively for Namath, and block he did, like a lineman. I feel this was intended as a lesson in unselfishness and that no important role is too small for anyone. I’m not so certain Matt Snell thought of it that way, but I’m sure it worked on me.
In 1973, a year after he officially retired, Matt Snell was also the first athlete to be featured in a Lite Beer ad. In the history of marketing, this is the equivalent of the first hit of DiMaggio’s streak. Lite Beer ads were an institution for anyone watching a sporting event in the 1970′s and 80′s, and mostly, they were all worth watching every single time, no matter how stale they got. They were a reassuring reminder to me that I was not in school; I was at home on a weekend, watching sports on TV instead of, much to my Dad’s dismay, enjoying a beautiful day outside. As we see in a lot of ads today, not every athlete is funny, but Dick Butkus, Billy Martin, Boog Powell, Tom Heinsohn, John Madden, Bubba Smith and, certainly, Marv Throneberry could be almost as funny as Rodney Dangerfield. Yet while Snell’s ad may have featured the famous Miller Lite tag line for the first time, it was the only one (other than this one, I suppose) that was not written to be funny. Firsts do not remain famous for long.









Thirty-nine is thirteen three times. Does this explain its general absence from the annals of the greatest? I conjure Larry Csonka’s bruised spirit, one so dedicated to life’s coexistence with pain that he actually made a teammate vomit in the huddle when the unfortunate glanced at Zonk’s gruesomely bloody nose. In the modern era, Laurence Mulroney and Steven Jackson have some claim on the number’s voodoo, such as it is. But number 39 will not be joining football’s House of Extravaganza. He will not be opening any cologne lines. He will not be changing his name to “Tres Nueve.”
If your name is Saladin Martin, who played in #39 in 1980 for the Jets, are you more likely to be like your namesake, one who apparently vanquished his Crusader enemies in the 12th century with a sense of chivalry for which Medieval Crusaders were supposed to have been known? Please, I don’t know.
First, Harry Hamilton #39 for the Jets from 1984-87 at safety. He was memorable, hard-working, tough player and among the smarteest of Jets to have ever played, which means that he had to be cut by the team. As
There aren’t many players who get the NFL in-action figure – the kind that Dad picks up at Kennedy Airport when he realizes he still hasn’t bought anything for the kids on his business trip to New York – but #39 Johnny Johnson did before the 1995 season. The only trouble was Johnny Johnson wasn’t there by the start of ’95. He had enjoyed five successful seasons as a tailback in the NFL, first with the Phoenix Cardinals, then with the Jets from 1993-94. In that deranged 6-10 season in ’94 with Pete Carroll, Johnny Johnson ran for 953 yards on the ground. Then, while the Jets fell deeply into the mire of Rich Kotite’s uniquely depressing leadership, Johnny Johnson vanished from pro football as quickly as an ambitious government minister in Stalin’s inner circle. And in the midst of the gloom that followed, we fell under losing’s ponderous spell. History was rewritten. Adrian Murrell kept us amused, but our memories became unreliable. Did we ever have a Johnny Johnson? Didn’t we used to have a big, powerful backfielder once? Where did he go? The Cardinals? Wasn’t that where he started? Was his name Jimmy Johnson? No, that’s the Cowboys’ old coach. Oh, never mind. Just end the season. Where have you gone, Johnny Johnson?
Maurice Tyler had four interceptions in his first season at defensive back for the Bills in 1972, but then after that his career was a long succession of packing and unpacking, town to town, up and down the dial. Who will ever speak for the traveling secondary player who’s only as good as the imagination of the the coach will allow? Look, the game has changed a great deal, and defenses have evolved, but it didn’t change quickly enough for Maurice Tyler. He was marked by that most anonymous of distinctions in his career – he changed his number each time he moved to a new city: #42 in Buffalo, #23 in Denver, #25 in San Diego, #27 in Detroit, back to #25 for the Giants after playing in #39 for the Jets in 1977. Nary a winning season the whole way. I’m not sure if that’s the way he looked that particular season the Jets went 3-11, but the combination of the afro and hearty mustache is, by definition, unbeatable – even if Maurice Tyler’s career was not.



I knew Mike Zordich more by his play in #36 for Philadelphia, where he became a popular Eagles player in a city that loves its highly physical defensive backs. But obviously he most important thing here is Mike Zordich’s faint mustache at left, which I too possessed in and around the time that Mike Zordich first became a professional in the game he loves. It’s just a hint of hair under the nose. Like the mullet, these mustaches were regarded without irony or critical abstraction. These was intended to attract females which, as I mentioned earlier, it did not in my particular case. Nor did it help me understand French poststructuralist theory.
Into how much of futurity? My wife and I are buying a house, work has been hell, and I’ve gone through one of my occasional, tidal, deep swells of depression that come and go unannounced, like a visitor you had little time to even consider. You try to welcome it, even as it punches holes in your living room walls and windows, and just when you think to call the police, it is gone, hopefully for good.
Or Ed Taylor, #38 at free safety for the Jets from 1975-79. Not a single winning season in the mix. The Jets existed in the same realm as Archie Manning’s New Orleans Saints during the time. Things didn’t get better for the Jets until 1981, at which point Ed Taylor was finishing up his career in #45 for the Miami Dolphins, the Jets’ biggest rival then as now (speak not of Those Of Whom We Do Not Speak). To be honest, playing as he did for a team that won 25 games over the five season he saw for them, I don’t remember much about Ed Taylor, and even then he played in the shadow of Burgess Owens and, later, Bobby Jackson. He wasn’t a Mormon like Owens, but he was born in Memphis, and went to college at Memphis State. Oh, wait. I do recall that Taylor took the field in his latter Jets seasons wearing shades that were pretty slick, in a late 70′s sense. Headband, beard, honey-shaded game time shades – there are worse things for which to be known. Yes indeed.
George Floyd? Yes. Is that the name of a supporting actor in a Marx Brothers film? No, it is not. He is an inductee in the College Football Hall of Fame (how many former Jets are inductees?), former Jets safety in #38, and I have absolutely no statistics on him, though his Wikipedia entry mentions, his ability to level “vicious hard hits,” which might mean he wrote the entry. No harm, no foul, George. After all, Billy Squier was known for hard hits too, but then George Floyd would probably have had enough common sense not to ruin his singing career by prancing around in
I don’t have anything on #37 Skip Lane, New York Jet cornerback from 1984. He sounds like a character from My Three Sons. There’s that. And I have no head shot of Skip Lane, either. I do, however, have a picture of a skiplane, a small airplane with skis for landing gear. So, there’s also that.
Here’s the only thing left of the game that I remember. I do remember the Jets won 14-7. However, I also remember a turnover in the first quarter that lead to the Jets first touchdown, a Richard Todd bootleg. On both the recovery and the score, I remember the shots of the menacing-looking, steamed crowd. Even at the age of ten, I knew that I was looking at people in altered states consciousness. Shea was drunk in a hard, sometimes ugly way that Jets fans get. According to the Jets’ all-time roster site, #37 Tim Moresco, special teams’ man, was responsible for the fumble recovery off that first quarter punt that set up the touchdown.
And considering the unhappy life among many of the Jets Among Men after football, I am impressed by how well maintained Tim Moresco seems as a Senior Vice President for
Donnie Elder #37 never scored a touchdown in his career. He never scored on an interception, a fumble recovery, a punt or kick return. He never went to the Pro Bowl. He was drafted deep in the third round out of Memphis State in 1985, and he only played that one year for the New York Jets. Yet the second-to-last former Jet whom Leon Washington passed last season on his way up the list of overall punt and kick return yardage was Donnie Elder, 
Oh, there you are. For a minute there,…well, never mind. You look great. After two seasons in the NFL, Jake Moreland became an assistant coach for his alma mater of Western Michigan, thus reminding us that the other saving career after pro football is coaching. By putting on a suit and taking on the general tasks of a responsible life, Jake looks a little less traumatized by the madness of the war without end. Now he’s ordering other men into unseasonably hot summer practices. I was worried for a minute there.
Ascertaining the truth of this is a little problematic for those of us whose knowledge of Marv Owens is built around the sole fact that he is the brother of defensive Brig Owens, who enjoyed a long career through some pretty exciting seasons with Vince Lombardi and George Allen on the Washington Redskins. Marv Owens’ career by comparison was brief. Thanksgiving must have been interesting- that is, when Brig wasn’t playing. But if he had to carry the weight of taking Don Maynard’s place at receiver, then imagine how uncomfortable it might all have been, and it appears that his expression almost conveys this. Marv’s NFL career ended in 1973, the same year as Don Maynard’s.
Finally, behold Allen Smith #37, halfback for the New York Jets in 1966. According to what records there are, Smith passed up final year of eligibility in college to play professional football. His toughness seems to have earned him the nickname “Little Jim Brown,” which probably signified something having to do with a similarity to JB’s toughness through defenses and whatnot. From little Findlay College (now University) in Ohio, Little Jim Brown was one of the most respected players from among small colleges at the time. Apparently, according to the Jets All-Time database, in his first game of his last year at Findlay, Smith “rushed 20 times for 286 yards, and in season finale scored seven touchdowns against St. Joseph’s of Indiana.” Seven.